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The Knowledge Project with Shane Parrish

The Knowledge Project Podcast unlocks your potential. We interview world-class doers and thinkers so you can better analyze problems, seize opportunities, and master decision-making. Every episode is packed with wisdom you can use. Learn more at fs.blog/podcast
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The Knowledge Project with Shane Parrish
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Oct 19, 2021
What are the best strategies to get people to say “Yes” to your requests in life? Acclaimed psychologist Robert Cialdini dives deep into the seven small things that make a huge impact in influencing others, as well as the difference between being influenced and being manipulated into making decisions. What are the tactics, how do they work, and how do we defend against them? This episode is jam-packed with practical advice that will make you more persuasive in life.
 
Known colloquially as “The Godfather of Influence,” Cialdini is a foundational expert in the science of influence and how to apply it ethically in business. His books, including Influence: Psychology of Persuasion and Pre-Suasion, have sold more than 7 million copies in 44 different languages, and he is the Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University. 

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Oct 5, 2021
What do Steve Jobs, Leonardo da Vinci, Benjamin Franklin and Jennifer Doudna all have in common? Celebrated journalist and author Walter Isaacson calls upon his years of research to explain how curiosity has always fueled creativity among history’s greatest innovators, and how each of those individuals shaped the world around them. On this episode Issacson dives deep into the curious obsessions of Jobs, da Vinci’s ability to develop a brilliant mind, Ada Lovelace and how she developed the algorithm, and how Doudna’s work with gene editing could shape the future to come.
 
A journalist by trade, Issacson served as the editor of Time and then chairman and CEO of CNN before eventually spending 15 years as president and CEO of the Aspen Institute, the international research institute and think tank. Isaacson has also written bestselling biographies on Jobs, da Vinci, Franklin and Albert Einstein, and in 2021 released his latest biography, The Code Breaker: Jennifer Doudna, Gene Editing, and the Future of the Human Race.
 
Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member only episodes, and more. https://fs.blog/knowledge-project-premium/
Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/
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